When you make the decision to put your home on the market, it goes without saying that you want your home to sell quickly and at least for your list price, if not more. There are a variety of ways you can help your home sell in a competitive real estate market, including marketing strategies, pricing your home according to the market, and, most importantly, staging your home.
Home staging is something that will always be an effective real estate marketing strategy in a competitive market. It can make a home more appealing to buyers, as they are able to easily emotionally connect to the home and potentially envision themselves living there.
What is Home Staging?
Home staging is improving the flow of your home, when you are preparing it for sale, to decrease clutter and ensure you exemplify the unique characteristics of your home to potential buyers.
There are three main reasons why you should consider staging your home before entering the real estate market, in order to ensure it stands out — especially in a competitive market.
1. Makes a Home More Welcoming
When a home is empty and/or not staged, it often echoes and can lack the warmth and sense of home that buyers want to feel when they enter a potential new home. Buyers always want an emotional connection with a home before purchasing it, especially when there are a lot of homes on the market to choose from.
You want to ensure that potential buyers can easily envision themselves and their families living and growing within the walls of your home. An easy way to accomplish this is through staging is to depersonalize your home, by removing family memorabilia and photos. By removing these items from your home while it is on the market, it allows the potential buyers to envision their own personal items within the space.
2. Gives Each Room a Sense of Scale
When rooms don’t have furniture in them, it will often be difficult for buyers to envision their own furniture in them or get a sense of the scale of the room. A lot of buyers will look at photos of properties online before deciding to take a tour in person. You want to make sure that your home looks bright and open.
When staging your home, you want to have the correct size furniture pieces in the room to ensure it is open and spacious. This helps the potential buyer envision their own furniture in the home.
3. Makes Sense of Awkward Spots
Sometimes in a home, there are awkward spots or odd-shaped rooms, which can be off-putting for buyers unless they are staged correctly. Simple staging and re-arrangement of furniture can turn an awkward spot into a charming feature of your home. Instead of letting buyers wonder how they could use the space in your home, show them how they can use it by staging it with the appropriate furniture and décor.
Regardless of the market, competitive or not, home staging is something that can be an easy solution in making your home picture perfect for any potential buyer. Create a great first impression from the moment they walk in your front door.
Need help staging your home in Caledon, Brampton, or Georgetown? Contact the Paula Mitchell Group’s team of real estate experts to get started.